What can it do?
We could bang on about interactive animation until the cows come home, but it really speaks best for itself, so here are some examples that show the benefits in action.
If you want to tell a story, but it doesn’t work in the tradition linear animations or in another digital format. Information can be interactive to allow you to get the information you want. →
You can interact with a product making it unique to your needs. While you do this, behind the scenes all the juicy interaction data could be captured. →
Complex infrastructure, simplified through interaction.
An engaging user experience is a memorable user experience. Adding interactivity makes your message sticky so it stays top of mind.
Whether it making your CAPTCHA stand out from the crowd or adding meaningful interactions to test your audience’s subject matter understanding, offering interactive tasks boost engagement.
With scripting now inside of Rive, interactive visuals move beyond animation and into the territory of real applications. Experiences can be driven by live data, mathematical systems and even physics-style behaviour, allowing products to react intelligently to users, environments and changing information, all while remaining fast, lightweight and beautifully designed.
A little personality goes a long way.
In this example, a friendly mascot reacts to your presence — wagging, responding and acknowledging the interaction in real time. These small moments of delight help humanise (or dog-ise?) digital products, strengthen brand recall and make interfaces feel warm rather than mechanical.
Whether guiding users, celebrating success states or simply adding charm, responsive characters turn routine journeys into memorable experiences.
This example shows how a visualisation can respond dynamically to live values, filters or user input. Bars can grow, reorder, compare, or reveal deeper layers of information in ways traditional chart libraries struggle to match.
Behind the scenes, numbers can be bound directly to external data sources, APIs or CMS content — making the graphic a living part of your product rather than a rendered afterthought.
Give people the feeling of using your app before they’ve even downloaded it. Instead of screenshots, you deliver experience.
Interactive device mockups allow users to tap, swipe and explore key journeys directly within a webpage. It’s ideal for marketing launches, feature demos, prototypes or stakeholder buy-ins.
Keep your eyes peeled for more coming soon.
If this guide has wet your whistle and you have more questions about interactive animation, Let's talk…